Unleash Your True Potential with Team Atlas
At Team Atlas, we empower individuals to achieve peak fitness and embark on life-changing transformations. Led by renowned Coach James Ayotte, we are the premier choice for IFBB Pro Bikini coaching, offering a comprehensive, results-driven approach tailored to your goals.
Our philosophy is rooted in the belief that true physical transformation requires a personalized strategy. That’s why we design custom training and nutrition plans to meet your unique needs—whether you’re preparing for a bikini competition or striving to elevate your overall health and fitness.
Coach James Ayotte and our Team Atlas experts provide ongoing guidance, motivation, and mentorship throughout your journey. We also emphasize the importance of mental resilience, confidence, and mindset development—key components in cultivating the mindset of a champion.
Our results speak for themselves: Since 2018, we have proudly produced 109 new IFBB Pro Bikini athletes and 32 Bikini Olympia qualifications. Team Atlas holds the global record for producing the most IFBB Bikini Pros in 2021, 2022, 2023, and 2024, as well as the highest number of IFBB Pros in Canada for the past seven years.
If you’re ready to unlock your full potential, Team Atlas is here to support you every step of the way. Contact us today to begin your transformation.

Stay Consistent, And Stay Hungry For Results!
Stay Consistent, And Stay Hungry For Results!
James Ayotte
Olympian Bikini Coach
Olympian Bikini Coach
As someone who has successfully lost 140 lbs, I understand the necessity of having a strategy that is specifically customized to your fitness objectives. I am committed to giving you the encouragement, direction, and inspiration you need to remain motivated and on course.

What Our Clients Say

I consider working with James at Team Atlas to be very professional. Even though I have only recently started working with him, he demonstrates great… “Dominika Malesa”
I love being part of Team Atlas, the attention and dedication the team has with us is amazing! I highly recommend Team Atlas 10/10 ❤️
Coaching with Victoria is the best decision I’ve ever made because she is so patient with me and very caring about her athletes. I would… “Vivian Tsai”

So far it’s been an awesome experience working with James and Team Atlas. They are very detailed with every check in and provide support in… “Keri Edwards”
I joined Team Atlas in November 2024 as an IFBB pro competitor and couldn’t be happier with my decision. Every check in is meticulously reviewed… “Jessica Liu”
I’ve worked with Team Atlas since 2020 from lifestyle to competition prep. I am extremely happy with my decision to work with James. He is… “Huong Mai”
Being part of Team Atlas is a cutting-edge experience. Despite having numerous talented athletes, James’ team makes me feel valued, not just another client on… “Megan Jo Rodriguez”
I started working with Team Atlas last year, and our very first competition together resulted in earning my IFBB Pro Card — from our first… “Guljaxon Turdikulova”
My only regret is not working with James sooner. If you’re serious about achieving the best results, Team Atlas is the team to join. Worth… “Francenis Baez”

James with Team Atlas is the best coach I’ve ever worked with, period. His attention to detail, responsiveness, and genuine care for his athletes sets… “Ira Nichols”
Joining Team Altas about three years ago and starting with their lifestyle plan was honestly one of the best decisions I’ve ever made. Over that… “Nina Nguyen”
Working with Team Atlas and James has been such a positive experience. He is very supportive, attentive, and truly went above and beyond every step… “Summer Chandler”

I love being part of Team Atlas, the attention and dedication the team has with us is amazing! I highly recommend Team Atlas 10/10 ❤️

Sabra Young , can I give you more than 5 stars?! Truly an exceptional coaching experience with Team Atlas ! Sabra, James, Claire, Victoria, +… “Kaila Grace”
I have been working with James since December and this is the most detail oriented coach I have ever worked with in my 5 years… “Summer Meer”
I’ve been working with Team Atlas since March 14, 2025, and it’s exactly what I was missing,better communication and attention to detail. As a female… “Rhiannon Murray”
I am grateful to have worked with Team Atlas as a bikini competitor (won the IFBB PRO title in 2018). I am now a lifestyle… “Marga Nerghis”
I have had James and Team atlas as a coach since August 2023. In that time James has helped me develop into an Open qualified… “Courtney Daniel”
I’ve used James services for lifestyle transformation and still can’t believe the results I’ve had. He’s extremely detailed and patient.
I joined Team Atlas mid prep last year when I knew I needed a change of pace to truly take my journey to the next… “Regine Hunter”
The best team and coach. James is so detailed oriented and he knows how to get results. I’m so glad to be apart of Team… “Angela M”
I’ve worked with Team Atlas for over a year now and I’m very pleased with the results of the plans they have given me. Highly… “Natalie Pennington”
I’ve worked with Team Atlas twice — once for competition prep and once for lifestyle coaching — and both experiences were excellent. James is incredibly… “Irina Post”

Working with teamatlas from many years. Every single show we won 🤟🏼 SO – recommend ❤️

Joining Team Atlas has been one of the best decisions I’ve made, and a huge part of that is because of James. He’s an incredible… “Summer Chandler”

If you’re looking for a coach who is invested, communicative, and leaves no stone unturned, I highly recommend James and Team Atlas. James pushes when… “Bailey Alexander”
I’ve been working with James for almost a year and he truly is a master at his craft. His attention to detail and knowledge for… “Ivanna Fux Kahn”
I’ve done three 12-week lifestyle programmes with Victoria over a couple of years and they’ve been amazing. The plan was really easy to follow, and… “Nicola Gray”
I have been on Team Atlas since my first show in 2021 and have never been on any other team for good reason. I wouldn’t… “Juliane Merendo”
Working with James and the Atlas Team has been the best coaching experience I’ve had. I’ve learned more, felt genuinely supported, and made more progress… “Michelle Marie”
I have been on Team Atlas for 2.5 years. I love James’ attention to detail, thorough communication, and direct manner of communication. He backs off… “brittany desotell”
Working with James and his team has been an absolute game-changer for my competition prep. From day one, everything has been incredibly organized. One of… “Mary Sherbet”

Being a Team Atlas athlete was the best thing I ever did for my competition career, he made me pro in 1 show!
I started working with James in July 2024, and my main goal was to compete and earn my pro card as a bikini athlete. From… “Kate Fit and Shredded”
Joining this team was the best decision I made, since the beginning you have the clarity of everything on your plan because it’s so detailed… “Gabriela Espinoza”

James is very detail-oriented and incredibly supportive. He tailors everything to my goals, track progress closely, and make adjustments that actually work. Couldn’t ask for… “Evelyn Yoon”
I earn my pro card by being part of this beautiful community! I joined Team Atlas in 2022, so proud about this choice! James is… “Simona Birica”
Really great team, and always have 100% full attention on my case whether coach is busy or not with other clients with their shows 😍🎯
Really great experience of coaching. Right from the start you can see the expertise. The attention to detail is really impressive. We have tons of… “Marie-Noël Roy”
Working with James with Team Atlas has been nothing short of incredible! His ability to push you, encourage, critique, and support your dreams with listening… “Alexandra Hoffman”

One of the best decisions I ever made was joining Team Atlas. James helped me achieve my Pro status and is the best coach in… “Ifbb Pro Tavia Bernhardt”
I have nothing but amazing things to say about the head Coach James Ayotte and his incredible team! I’ve been working with them for a… “Ashiko Westguard”

I hired James in November 2024 and have been continuously impressed by his attention to detail every single check in! He has been on top… “Adrienne Nelson”
This is my first season competing with Team Atlas and I have been thoroughly impressed with James’ attention to detail and refinement of processes needed… “Ashley Kreger”

Great coach! Very detail oriented and with very high standards. And he is very sweet.
I have been with Team Atlas for going on two years now. My body has never been in the shape it’s in now! James is… “Shonjrell Ladner”

Team Atlas has been a true breakthrough for me. The level of professionalism, knowledge, and personalized approach is exceptional. Every detail is thoughtfully planned —… “Tanya Tamam”
I’m new to Team Atlas since the end of January and I already know it’s been the best decision for me in my career. The… “Jennifer Morakis”

Very professional team of athletes! Perfect service system! Professional guidance for race preparation!
Best coach! Recommend if you’re looking forward to earning your ProCard and/or exceeding in the bikini division

I’ve had experience with other coaches in competition prep and at the end of my last prep, I knew the next time I compete, it’d… “Christine Dayrit”

I have been working with team Atlas for nearly 9 months now, and my experience has been incredible! James is an amazing coach. His level… “Verushqa Andrade”
I am so grateful for being a part of TeamAtlas. When I first decided to compete in Bikini, i knew absolutely nothing about it. With… “Diana Sorokova”
I have been with a few different competition coaches and found myself not getting where I wanted to be. Once I joined Team Atlas, I… “Laura Menninger”
I have been on Team Atlas since October 2024. I absolutely LOVE being a part of this team and my only regret was that I… “Rachel Fetterley”

James turned me pro in 1 season working with him. He saw my potential and gave it to me real. Hes very objective, thorough, professional… “Emily Beveridge”
I absolutely loved working with Victoria! She helped me reach my specific goals without any problem! Victoria was so positive, helpful and such a great… “Kristen Gast”
Being with Team Atlas for almost four years has been one of the best decisions I’ve ever made! James is truly one of the best… “Maria Didukh”

Buckle up babes, this review is going to be long! I started with Team Atlas 6 months ago with a dream of getting on stage… “Lindsey Pfeiffer”

I have been with Team Atlas since 2019. Even as an amateur James was very attentive and worked closely with me, pushing me to be… “Gina Switzeny”
I’ve been with Team Atlas for almost three years, and I couldn’t have chosen a better team for my bodybuilding journey. James’ passion and attention… “Jessica Juan”

I had been eager to work with James for some time, and the experience exceeded my expectations. His attention to detail—from overall look and symmetry… “Kayla Webster”
I’ve worked with Team Atlas and James for the span of a year now and it has been nothing short of an exceptional experience. James… “Faithlyn Derla”
Been with them on and off since 2020! Their attention to detail is EVERYTHING! I’ve learned so much from Team Atlas when it comes to… “Andrea Diaz”

I am incredibly grateful for James. His knowledge, precision, and commitment to excellence have completely elevated my training and mindset. He doesn’t just coach, he… “Carter Crew”
James is the best out there! He’s super organized, professional, and the attention to detail is insane. I’ve felt supported and cared for while being… “Isabella Nichol”
Very professional team of athletes! Perfect service system! Professional guidance for race preparation!
⭐️⭐️⭐️⭐️⭐️ Working with James and Team Atlas has been an absolute game-changer in my bodybuilding journey. Their attention to detail is unmatched. They tailor every… “Jessie James”
I love working with Team Atlas and Victoria. Great training, great support, all on your side.
Highly recommend Team Atlas! The information provided was incredibly helpful and informative. They were truly with me every step of the process, making sure I… “Luca Musto”
Been with James for almost a year and couldn’t be anymore happier! He’s always made preps stress free and such a breeze compared to previous… “Jessica Mikalik”
Working with James and the Atlas Team has been the best coaching experience I’ve had. I’ve learned more, felt genuinely supported, and made more progress… “Michelle Davis”

I’ve been working with team Atlas for 8 months already and I can say that I’m very satisfied with all the progress I’ve made. They… “Isaura Elena Molina”

Soo grateful I joined Team Atlas! Coach is on top of everything & makes this journey so much easier to navigate. His attention to every… “Tracey Anderson”
My goal is to do competition and didn’t want to waste time and money. I approached Team Atlas because is the líder in bikini competition.… “Lise Hernandez Girouard”
Working with Team Atlas and Coach James has been a game-changer. James is, without a doubt, the most meticulous and detail-oriented coach I’ve ever met.… “Gabriella Mohamed”

I am going on my third year with Team Atlas, and they are the only coaches I will ever use. Their attention to detail, passion,… “Mallory Phelps”
I invested in training and nutrition coaching with Team Atlas and it’s been one of the best decisions I’ve made for my health. The guidance… “Theo Michalopoulos”

So incredibly professionnal, attention to details is unmatched, the team members are all super qualified, providing quality services. Amzing experience overall. They’re the best at… “Maïka Auger”
Working with James and being part of Team Atlas has been a highly positive and productive experience! The structure of the programming, attention to detail,… “Ariana Bartash Brothers”
Joining Team Atlas Lifestyle was one of the best decisions I’ve ever made. The coaching is extremely organized, personalized, and keeps you accountable with zero… “Mercedes Galarreta”

Team Atlas is the best of the best. I am so grateful for all their support, knowledge and guidance. They have pushed me to become… “Bailey Harrison”

Team Atlas is the best! James is the definition of a true professional. His knowledge of training, nutrition, and physique development is next level, and… “Alanna Hoeveler”

I have been a part of Team Atlas for a short period of time, however in this time I have grown in size and as… “Jewels Riz”
Since I started to compete in bodybuilding, I’ve always wanted to be part of Team Atlas – because I admired his work, ethics and success.… “Gisela Monraba”
The best coaching experience l’ve ever had! James is extremely dedicated and commited to get the best out of you in order to achieve your… “Daniela Díaz”

Making the decision to join Team Atlas and having James as my coach has completely changed my physique and my confidence. What truly sets James… “Sandra Guy”
The best coach, will bring your physique to the next level! James has always responded very fast to my messages, has always been honest and… “Karina Dg”

The best Team I’ve ever worked with. Not only in terms of the results but in the amount of feedback and personalized support you’ll get.… “Autumn Philpott”
I am going into my second competition season with team atlas after a full 8 month off season with James and I couldn’t be happier… “Kaitlan Hall”
I’ve been working with team atlas for 2 years this June and it was the best decision of my life. I can’t believe the amount… “Bry Finay”
Team Atlas is truly exceptional. The care, precision, and belief they pour into every athlete is unmatched. They don’t just build physiques they build confidence,… “Gabriela Queiroz”
James’s turned me pro in 1 season with him. Hes incredible, detail oriented, thorough, & very professional. Knows his STUFF! Highly recommend.
Being with Team Atlas for the past two years has been an incredible experience. James is hands down the best coach in the industry, known… “Rosie Fonti”

From the moment I joined Team Atlas, I was provided with a wealth of information and support. My coach is incredibly thorough during check ins,… “Amanda Sin”
James is such a great coach and all of the team is super prepared and organized, I am currently on prep and working on my… “Carla Andrea Reyes Vargas”
Team Atlas has an excellent reputation. I’ve trained with different teams and Atlas is by far the most professional and has everything you need. They’re… “Mindy Lopez”

Being a part of Team Atlas and working with Victoria has increased my motivation and confidence to achieve my competition goals. The culture of the… “Heather Talbot”
This will be my third year with James, and honestly, since I started working with him, there’s been a huge change in my physique and… “Ivanna Escandar”

Go Team Atlas! If you are looking for an all inclusive, one-stop shop that will turn you from an amateur fitness enthusiast to a pro… “Cynthia Bouchard”

Love this Team!! James and Victoria have guided me every step of the way in my weight loss journey and I couldn’t be more thankful!… “Carla Coyne”

I spent 5 years competing and finally decided to join Team Atlas. I wish I joined sooner, we turned pro our first show together. Thank… “Amanda C”
I hired James in November 2024 and have been continuously impressed by his attention to detail every single check in! He has been on top… “Adrienne Millenbach”
Switched coaches and the difference in less then 90 days has been magical. The attention to detail and response time is impeccable. Recommending to all… “Melissa Cuartas”
Working with teamatlas from many years. Every single show we won 🤟🏼 SO – recommend ❤️
Extremely professional. High quality service. Custom approach to diet, training, health and performance supplements. Abundance of tips and guidance on the private Team Atlas Facebook… “Iwona Bugaj”

Team Atlas is incredible! I’ve been with them since February 2022 and only wish I had joined sooner. They keep me accountable and constantly push… “Callista Tryon”

James is an amazing coach, he will guide you and bring your best physique on stage. He gives an amazing service, always answers his messages… “Karina DG”

Working with James has been truly transformative. His attention to details is like no other and his knowledge for the bikini category is by far… “Alexandra Rhazouani”
I honestly cannot say enough about James and his team. Team Atlas has been nothing short of amazing and I would not be where I… “Nicole Rakowski”

James est un PASSIONNÉ et un EXPERT dans son domaine. Il est entouré de personnes compétentes qui font de TEAM ATLAS une équipe de PROFESSIONNELS… “Kassia Pitre”

I have been wanting to work with James from Team Atlas for years and just working with him for a short period of time has… “Alba Moore Diaz”
Since competing for the first time eight years ago, I have grown to really appreciate James and Team Atlas‘s work, especially with regards to the… “Petra Mace”

Excellent all the way around. Unmatched attention to detail and resources.
Team Atlas is a well-oiled machine, operating with precision and a clear vision for success. James pays great attention to detail, ensuring that every aspect… “Lacey Eaton”
If you are serious about competing, joining TeamAtlas is definitely the best decision you will make. I did not only find the best coach, but… “Josee Lachance”

I love my experience being a lifestyle client with Team Atlas! I am down 92 pounds, I can’t thank you enough!
I’ve been a client of James Ayotte/Team Atlas since 2023 and have been thrilled with my experience! Every member of the coaching and administrative team… “Gillian Hughes, IFBB Bikini Pro”
Go Team Atlas! If you are looking for an all inclusive, one-stop shop that will turn you from an amateur fitness enthusiast to a pro… “Cyn Sinclair”

Team Atlas is very good team for bodybuilding contest from off season to prep. James very professional and very patient, taking responsibility to make mine… “Medea Chen”

Signing up with Team Atlas was the most life changing decision I ever made. I dreamt of stepping on stage back in 2022, and with… “Brooklynn Bodo”

Victoria keeps me accountable and is always encouraging and motivating me to reach my goals!
I have been with James for just about a year now and I have had nothing but phenomenal interactions. He is responsive, motivating and highly… “Chloe Jones”
I started working with James in July 2024, and my main goal was to compete and earn my pro card as a bikini athlete. From… “Diamante Negro”

James Ayotte is nothing but professional and detail-oriented, and he cares for every one of his athletes. Being on Team Atlas has been one of… “Isabella Ines Buenaventura Nichol”

I earn my pro card by being part of this beautiful community! I joined Team Atlas in 2022, so proud about this choice! James is… “Birica Anghel Simona”
I’ve been in team atlas team prior covid to finally get the chance to do a proper prep with them and I can say that… “Jeannie Déry-Bélanger”
Sabra Young , can I give you more than 5 stars?! Truly an exceptional coaching experience with Team Atlas ! Sabra, James, Claire, Victoria, +… “Kaila Cantillas”

I’ve been competing since 2019. I have never received so much attention to detail and quality coaching than I have with James. I am so… “Alexis Cowan”
Team Atlas is by far the best team. Incredibly organized, attention to detail and so respectful. A worry free environment, I absolutely love it.
Highly recommend James & Team Atlas If you are looking for results, his results speak for themselves. He has helped me level up as an… “Erikka Trotter”
I’ve been working with Team Atlas for the past 3 years, and I honestly couldn’t ask for a better bikini coach. The level of knowledge,… “Dorsay Todjar”

James and Team Atlas are top notch. I started working with James two years ago and his coaching is a game changer. His knowledge, experience… “Ro Renno”

Best bikini coach! Recommend if you’re looking forward to earning your ProCard and/or exceeding as a bikini athlete
I have been with James Ayotte and Team Atlas for almost a whole year. I have learned so much about the sport of bikini bodybuilding… “Cy Olgin”

I joined Team Atlas late December of 2024 and have worked with James and the Team Atlas team for roughly 3 months. James is extremely… “Faithlyn Derla”
I recently started working with Coach James as I prepare for professional-level bodybuilding shows, and I can honestly say that choosing him and Team Atlas… “Myra Golloso”
One of the best decisions I ever made was joining Team Atlas. James helped me achieve my Pro status and is the best coach in… “Tavia Bernhardt”
I started with Team Atlas shortly after my 4th baby in 5 years. I felt pretty bad about my body. I was really looking for… “Alexandra Goldman”

I joined Team Atlas in March 2025 for a lifestyle transformation and in just 11 weeks James and his team helped me not only completely… “Stella Vergados”
James is the best coach in the world for bikini bodybuilding. I have been competing for few years and he knows how to make the… “Nebras Hayek”

In just a few short months of working with James, my body has completely transformed. I’m eating better, sleeping better, and no longer doing endless… “Jillian Horne”
I have been competing for 5 years now. Originally started as a just for fun thing but ended up loving it and the personal challenges… “Taren Smith”
Following my first show experience in 2022, I knew I required A LOT more development. I decided to work with Team Atlas because their core… “Vina Panesar”
I’ve been with team atlas since 2021 . I love the attention to the detail and how strict he is to get me to the… “Gaby Miyashiro”

I’ve used James services for lifestyle transformation and still can’t believe the results I’ve had. He’s extremely detailed and patient.

Phenomenal Coaching Team – Atlas Delivers Excellence! I can’t say enough great things about Team Atlas! Their dedication, expertise, and unwavering support have truly transformed… “Jessica Vaillancourt”








