Unleash Your True Potential with Team Atlas
At Team Atlas, we empower individuals to achieve peak fitness and embark on life-changing transformations. Led by renowned Coach James Ayotte, we are the premier choice for IFBB Pro Bikini coaching, offering a comprehensive, results-driven approach tailored to your goals.
Our philosophy is rooted in the belief that true physical transformation requires a personalized strategy. That’s why we design custom training and nutrition plans to meet your unique needs—whether you’re preparing for a bikini competition or striving to elevate your overall health and fitness.
Coach James Ayotte and our Team Atlas experts provide ongoing guidance, motivation, and mentorship throughout your journey. We also emphasize the importance of mental resilience, confidence, and mindset development—key components in cultivating the mindset of a champion.
Our results speak for themselves: Since 2018, we have proudly produced 109 new IFBB Pro Bikini athletes and 32 Bikini Olympia qualifications. Team Atlas holds the global record for producing the most IFBB Bikini Pros in 2021, 2022, 2023, and 2024, as well as the highest number of IFBB Pros in Canada for the past seven years.
If you’re ready to unlock your full potential, Team Atlas is here to support you every step of the way. Contact us today to begin your transformation.

Stay Consistent, And Stay Hungry For Results!
Stay Consistent, And Stay Hungry For Results!
James Ayotte
Olympian Bikini Coach
Olympian Bikini Coach
As someone who has successfully lost 140 lbs, I understand the necessity of having a strategy that is specifically customized to your fitness objectives. I am committed to giving you the encouragement, direction, and inspiration you need to remain motivated and on course.

What Our Clients Say
Soo grateful I joined Team Atlas! Coach is on top of everything & makes this journey so much easier to navigate. His attention to every… “Tracey Anderson”
Since I started to compete in bodybuilding, I’ve always wanted to be part of Team Atlas – because I admired his work, ethics and success.… “Gisela MP”
Team Atlas has been the team I’ve been looking for. After two unsuccessful seasons, James has been able to guide and coach me to my… “Stacey Blitzstein”

Working with James has been truly transformative. His attention to details is like no other and his knowledge for the bikini category is by far… “Alexandra Rhazouani”
I have been a part of Team Atlas for a short period of time, however in this time I have grown in size and as… “Jewels Riz”
I’ve been a client of James Ayotte/Team Atlas since 2023 and have been thrilled with my experience! Every member of the coaching and administrative team… “Gillian Hughes, IFBB Bikini Pro”
James is the best out there! He’s super organized, professional, and the attention to detail is insane. I’ve felt supported and cared for while being… “Isabella Nichol”
One of the best decisions I ever made was joining Team Atlas. James helped me achieve my Pro status and is the best coach in… “Ifbb Pro Tavia Bernhardt”
I have been with James for just about a year now and I have had nothing but phenomenal interactions. He is responsive, motivating and highly… “Chloe Jones”
Team Atlas is the team I’ve been looking for. After two unsuccessful seasons, James has been able to guide and coach me to my best… “Stacey Blitzstein”
Been with James for almost a year and couldn’t be anymore happier! He’s always made preps stress free and such a breeze compared to previous… “Jessica Mikalik”
Team Atlas is the best of the best. I am so grateful for all their support, knowledge and guidance. They have pushed me to become… “Bailey Harrison”
I have been wanting to work with James from Team Atlas for years and just working with him for a short period of time has… “Alba Moore Diaz”
I am going on my third year with Team Atlas, and they are the only coaches I will ever use. Their attention to detail, passion,… “Mallory Phelps”
I’m new to Team Atlas since the end of January and I already know it’s been the best decision for me in my career. The… “Jennifer Morakis”
Team Atlas is the best of the best. I am so grateful for all their support, knowledge and guidance. They have pushed me to become… “Bailey Harrison”
One of the best decisions I ever made was joining Team Atlas. James helped me achieve my Pro status and is the best coach in… “Tavia Bernhardt”
Working with James and his team has been an absolute game-changer for my competition prep. From day one, everything has been incredibly organized. One of… “Mary Sherbet”
Working with Team Atlas and Coach James has been a game-changer. James is, without a doubt, the most meticulous and detail-oriented coach I’ve ever met.… “Gabriella Mohamed”
Really great experience of coaching. Right from the start you can see the expertise. The attention to detail is really impressive. We have tons of… “Marie-Noël Roy”
I’ve used James services for lifestyle transformation and still can’t believe the results I’ve had. He’s extremely detailed and patient.
I’ve worked with Team Atlas since 2020 from lifestyle to competition prep. I am extremely happy with my decision to work with James. He is… “Huong Mai”
This is my first season competing with Team Atlas and I have been thoroughly impressed with James’ attention to detail and refinement of processes needed… “Ashley Kreger”
Signing up with Team Atlas was the most life changing decision I ever made. I dreamt of stepping on stage back in 2022, and with… “Brooklynn Bodo”
I’ve been with Team Atlas for almost three years, and I couldn’t have chosen a better team for my bodybuilding journey. James’ passion and attention… “Jessica Chieh”
Being part of Team Atlas is a cutting-edge experience. Despite having numerous talented athletes, James’ team makes me feel valued, not just another client on… “Megan Jo Rodriguez”
Working with James has been truly transformative. His attention to details is like no other and his knowledge for the bikini category is by far… “Alexandra Rhazouani”
Go Team Atlas! If you are looking for an all inclusive, one-stop shop that will turn you from an amateur fitness enthusiast to a pro… “Cyn Sinclair”
Extremely professional. High quality service. Custom approach to diet, training, health and performance supplements. Abundance of tips and guidance on the private Team Atlas Facebook… “Iwona Bugaj”
I have been on Team Atlas since October 2024. I absolutely LOVE being a part of this team and my only regret was that I… “Rachel Fetterley”
The best coaching experience l’ve ever had! James is extremely dedicated and commited to get the best out of you in order to achieve your… “Daniela Díaz”
Really great experience of coaching. Right from the start you can see the expertise. The attention to detail is really impressive. We have tons of… “Marie-Noel Roy”
James is the best coach in the world for bikini bodybuilding. I have been competing for few years and he knows how to make the… “Nebras Hayek”
I’ve been working with team Atlas for 8 months already and I can say that I’m very satisfied with all the progress I’ve made. They… “Isaura Elena Molina”
Best bikini coach! Recommend if you’re looking forward to earning your ProCard and/or exceeding as a bikini athlete
James is such a great coach and all of the team is super prepared and organized, I am currently on prep and working on my… “Carla Andrea Reyes Vargas”
James Ayotte is nothing but professional and detail-oriented, and he cares for every one of his athletes. Being on Team Atlas has been one of… “Isabella Ines Buenaventura Nichol”
Being with Team Atlas for the past two years has been an incredible experience. James is hands down the best coach in the industry, known… “Rose Fonti”
My only regret is not working with James sooner. If you’re serious about achieving the best results, Team Atlas is the team to join. Worth… “Francenis Baez”
Very professional team of athletes! Perfect service system! Professional guidance for competition preparation!
I started working with James in July 2024, and my main goal was to compete and earn my pro card as a bikini athlete. From… “Diamante Negro”
I’ve been with team atlas since 2021 . I love the attention to the detail and how strict he is to get me to the… “Gaby Miyashiro”
I honestly cannot say enough about James and his team. Team Atlas has been nothing short of amazing and I would not be where I… “Nicole Rakowski”
I joined Team Atlas late December of 2024 and have worked with James and the Team Atlas team for roughly 3 months. James is extremely… “Faithlyn Derla”
I joined Team Atlas in November 2024 as an IFBB pro competitor and couldn’t be happier with my decision. Every check in is meticulously reviewed… “Jessica Neary”
I hired James in November 2024 and have been continuously impressed by his attention to detail every single check in! He has been on top… “Adrienne Nelson”
Buckle up babes, this review is going to be long! I started with Team Atlas 6 months ago with a dream of getting on stage… “Lindsey Pfeiffer”
Signing up with Team Atlas was the most life changing decision I ever made. I dreamt of stepping on stage back in 2022, and with… “Brooklynn Bodo”
I consider working with James at Team Atlas to be very professional. Even though I have only recently started working with him, he demonstrates great… “Dominika Malesa”
I have been competing for 5 years now. Originally started as a just for fun thing but ended up loving it and the personal challenges… “Taren Smith”
I’ve had experience with other coaches in competition prep and at the end of my last prep, I knew the next time I compete, it’d… “Christine Dayrit”
Team Atlas is a well-oiled machine, operating with precision and a clear vision for success. James pays great attention to detail, ensuring that every aspect… “Lacey Eaton”
I have been working with James since December and this is the most detail oriented coach I have ever worked with in my 5 years… “Summer Meer”
I earn my pro card by being part of this beautiful community! I joined Team Atlas in 2022, so proud about this choice! James is… “Simona Birica”
Being part of Team Atlas is a cutting-edge experience. Despite having numerous talented athletes, James’ team makes me feel valued, not just another client on… “Megan Jo Rodriguez”
James is the best coach in the world for bikini bodybuilding. I have been competing for few years and he knows how to make the… “Nebras Hayek”
Joining this team was the best decision I made, since the beginning you have the clarity of everything on your plan because it’s so detailed… “Gabriela Espinoza”
Since I started to compete in bodybuilding, I’ve always wanted to be part of Team Atlas – because I admired his work, ethics and success.… “Gisela Monraba”
Working with James has been truly transformative. His attention to details is like no other and his knowledge for the bikini category is by far… “Alexandra Rhazouani”

James keeps me accountable and is always encouraging and motivating me to reach my goals!
I hired James in November 2024 and have been continuously impressed by his attention to detail every single check in! He has been on top… “Adrienne Millenbach”
I’ve been working with Team Atlas since March 14, 2025, and it’s exactly what I was missing,better communication and attention to detail. As a female… “Rhiannon Murray”
The best team and coach. James is so detailed oriented and he knows how to get results. I’m so glad to be apart of Team… “Angela O”
Really great team, and always have 100% full attention on my case whether coach is busy or not with other clients with their shows 😍🎯
My goal is to do competition and didn’t want to waste time and money. I approached Team Atlas because is the líder in bikini competition.… “Lise Hernandez Girouard”
⭐️⭐️⭐️⭐️⭐️ Working with James and Team Atlas has been an absolute game-changer in my bodybuilding journey. Their attention to detail is unmatched. They tailor every… “Jessie James”
I joined Team Atlas mid prep last year when I knew I needed a change of pace to truly take my journey to the next… “Regine Hunter”
Phenomenal Coaching Team – Atlas Delivers Excellence! I can’t say enough great things about Team Atlas! Their dedication, expertise, and unwavering support have truly transformed… “Jessica Vaillancourt”
There are many reasons Team Atlas is where everyone wants to be; James and his team are professional, quick to respond, and incredibly organized. I… “Mindy Lopez”
Team Atlas has an excellent reputation. I’ve trained with different teams and Atlas is by far the most professional and has everything you need. They’re… “Mindy Lopez”
I have been with Team Atlas for going on two years now. My body has never been in the shape it’s in now! James is… “Shonjrell Ladner”
I’m so happy to be part of this team, before I joined it I really didn’t expect such a professionalism they have in every single… “Gaby Espinoza”
I have been with Team Atlas for going on two years now. My body has never been in the shape it’s in now! James is… “Shonjrell Ladner”
The best coaching experience I’ve ever had! James is extremely dedicated and commited to get the best out of you in order to achieve your… “Daniela DM”
Being with Team Atlas for almost four years has been one of the best decisions I’ve ever made! James is truly one of the best… “Maria Didukh”

Being a Team Atlas athlete was the best thing I ever did for my competition career, he made me pro in 1 show!
I’ve been in team atlas team prior covid to finally get the chance to do a proper prep with them and I can say that… “Jeannie Déry-Bélanger”
Being with Team Atlas for almost four years has been one of the best decisions I’ve ever made! James is truly one of the best… “Maria Didukh”
I have nothing but amazing things to say about the head Coach James Ayotte and his incredible team! I’ve been working with them for a… “Ashiko Westguard”
Working with Team Atlas and Coach James has been a game-changer. James is, without a doubt, the most meticulous and detail-oriented coach I’ve ever met.… “Gabriella Mohamed”
I’ve been working with team atlas for 2 years this June and it was the best decision of my life. I can’t believe the amount… “Bry Finay”

I love my experience being a lifestyle client with Team Atlas! I am down 92 pounds, I can’t thank you enough!
I am so grateful for being a part of TeamAtlas. When I first decided to compete in Bikini, i knew absolutely nothing about it. With… “Diana Sorokova”
I’ve had experience with other coaches in competition prep and at the end of my last prep, I knew the next time I compete, it’d… “Christine Dayrit”
Being with Team Atlas for the past two years has been an incredible experience. James is hands down the best coach in the industry, known… “Rosie Fonti”
Team Atlas is very good team for bodybuilding contest from off season to prep. James very professional and very patient, taking responsibility to make mine… “Medea Chen”
I love being part of Team Atlas, the attention and dedication the team has with us is amazing! I highly recommend Team Atlas 10/10 ❤️
Go Team Atlas! If you are looking for an all inclusive, one-stop shop that will turn you from an amateur fitness enthusiast to a pro… “Cynthia Bouchard”
I’ve been working with team Atlas for 8 months already and I can say that I’m very satisfied with all the progress I’ve made. They… “Isaura García”
I started working with James in July 2024, and my main goal was to compete and earn my pro card as a bikini athlete. From… “Kate Fit and Shredded”
I have been working with team Atlas for nearly 9 months now, and my experience has been incredible! James is an amazing coach. His level… “Verushqa Andrade”
The preparation with Team atlas changed my sport life. I didn’t think I could reach this level at 41.
Working with James and Team Atlas has been an absolute game-changer in my bodybuilding journey. Their attention to detail is unmatched. They tailor every aspect… “Jessie James”
I’ve worked with Team Atlas since 2020 from lifestyle to competition prep. I am extremely happy with my decision to work with James. He is… “Huong Mai”
I am so grateful for being a part of Team Atlas. When I first decided to compete in Bikini, I knew absolutely nothing about it.… “Diana Sorokova”
I have been with Team Atlas since 2019. Even as an amateur James was very attentive and worked closely with me, pushing me to be… “Gina Switzeny”
Switched coaches and the difference in less then 90 days has been magical. The attention to detail and response time is impeccable. Recommending to all… “Melissa Cuartas”
I have been on Team Atlas since my first show in 2021 and have never been on any other team for good reason. I wouldn’t… “Juliane Merendo”
Working with James and being part of Team Atlas has been a highly positive and productive experience! The structure of the programming, attention to detail,… “Ariana Bartash Brothers”
Highly recommend James & Team Atlas If you are looking for results, his results speak for themselves. He has helped me level up as an… “Erikka Trotter”
Buckle up babes, this review is going to be long! I started with Team Atlas 6 months ago with a dream of getting on stage… “Lindsey Pfeiffer”
Extremely professional. High quality service. Custom approach to diet, training, health and performance supplements. Abundance of tips and guidance on the private Team Atlas Facebook… “Iwona Bugaj”
I’ve been with Team Atlas for almost three years, and I couldn’t have chosen a better team for my bodybuilding journey. James’ passion and attention… “Jessica Juan”
So incredibly professionnal, attention to details is unmatched, the team members are all super qualified, providing quality services. Amzing experience overall. They’re the best at… “Maïka Auger”
It was the best decision to join Team Atlas. In the first season with James we achieved my IFBB PRO status. I am really thankful… “Odett Bernáth”
This is my first season with Team Atlas and James’ attention to detail is impressive as is his ability to refine the processes involved in… “Ashley Kiersted Kreger”
Extremely professional. High quality service. Custom approach to diet, training, health and performance supplements. Abundance of tips and guidance on the private Team Atlas Facebook… “Iwona Bugaj”

I spent 5 years competing and finally decided to join Team Atlas. I wish I joined sooner, we turned pro our first show together. Thank… “Amanda C”
Following my first show experience in 2022, I knew I required A LOT more development. I decided to work with Team Atlas because their core… “Vina Panesar”
Love this Team!! James and Victoria have guided me every step of the way in my weight loss journey and I couldn’t be more thankful!… “Carla Coyne”
I have been with James Ayotte and Team Atlas for almost a whole year. I have learned so much about the sport of bikini bodybuilding… “Cy Olgin”
My goal is to do competition and didn’t want to waste time and money. I approached Team Atlas because is the líder in bikini competition.… “Lise Hernandez Girouard”
I have been working with James since December and this is the most detail oriented coach I have ever worked with in my 5 years… “Summer Meer”
Love this Team!! James and Victoria have guided me every step of the way in my weight loss journey and I couldn’t be more thankful!… “Carla Coyne”
Team Atlas is incredible! I’ve been with them since February 2022 and only wish I had joined sooner. They keep me accountable and constantly push… “Callista Tryon”
I am going into my second competition season with team atlas after a full 8 month off season with James and I couldn’t be happier… “Kaitlan Hall”
My only regret is not working with James sooner. If you’re serious about achieving the best results, Team Atlas is the team to join. Worth… “Francenis Baez”
Being a part of Team Atlas and working with James has increased my motivation and confidence to achieve my competition goals. The culture of the… “Heather Talbot”